Campaign templates

Ship a full campaign in one click.

Pick a template, name the campaign, set the anchor date. Maestro drops the whole cadence on your calendar — respecting your rules.

Webinar — 4-week promo

13 steps · anchor: Webinar date

Standard European webinar cadence: newsletters, two SME emails with resends, LinkedIn drumbeat, day-of reminder.

  • -24Launch newsletter — monthly
  • -24LinkedIn launch post
  • -17LinkedIn newsletter edition
  • -15Training newsletter feature
  • -10SME email #1 — segment A
  • + 8 more

Product launch — 6-week

11 steps · anchor: Launch day

Announcement build-up: teaser, launch day burst, SME echoes, sales enablement, post-launch reinforcement.

  • -28Internal briefing + sales enablement
  • -21Teaser LinkedIn post
  • -14Landing page live
  • -7Pre-launch newsletter
  • -1Sales team final brief
  • + 6 more

Event follow-up — 2-week

7 steps · anchor: Event day

Capture the moment: same-week thank-you, recap article, SME insights, nurture into next touchpoint.

  • 0Day-of LinkedIn — booth / talk
  • +1Thank-you email — attendees
  • +3SME recap post — LinkedIn
  • +5Recap article on site
  • +7Recap featured in newsletter
  • + 2 more

Podcast episode — record → promote

10 steps · anchor: Episode release date

Guest booked to episode live: prep, record, edit window, launch day cross-channel promo, evergreen reshare.

  • -21Guest brief + question list
  • -14Record episode
  • -7Edit + audiogram creative deadline
  • -3Teaser LinkedIn post — guest reveal
  • 0Episode goes live
  • + 5 more

White paper — release + nurture

11 steps · anchor: Publish date

Gated asset from tease to steady nurture: teaser, launch, gated landing page, SME echoes, sales enablement, repurpose.

  • -21Final draft + design deadline
  • -14Gated landing page live
  • -10Sales enablement — talking points
  • -7Teaser LinkedIn post — key stat
  • 0Launch announcement — email
  • + 6 more

Physical event / conference — 8-week

12 steps · anchor: Event day

Booth or speaking slot: pre-show buzz, meeting bookings, on-site coverage, structured follow-up.

  • -56Pre-show planning kickoff
  • -42Booth creative deadline
  • -28"See you at" LinkedIn post
  • -21Meeting-booking email — key accounts
  • -14Newsletter feature — session preview
  • + 7 more

Virtual summit — multi-session

13 steps · anchor: Summit day 1

Multi-day virtual event: registration drive, session-by-session promo, day-of hosting, on-demand nurture.

  • -35Landing page + registration live
  • -28Launch newsletter
  • -28Launch LinkedIn post — full agenda
  • -21Speaker spotlight #1 — LinkedIn
  • -14Speaker spotlight #2 — LinkedIn
  • + 8 more

Custom — blank canvas

1 steps · anchor: Anchor date

Start from a single anchor date. Add the rest of the cadence yourself, or ask Maestro to fill it in.

  • 0Campaign anchor